Beauty Kenya 2026

The global platform that aims to connect International Beauty & Cosmetic Companies to showcase their products to the developing market of Kenya and other East & Central African Countries. Beauty Kenya 2026 is an ideal global platform for companies from around the world in the beauty and cosmetics sector to come together to showcase their products and services and interact with the largest distributors, suppliers, and importers from Kenya, East Africa, and Central Africa. Participants from 15 countries will showcase a wide range of products from the following sectors:

Participant Profile: Beauty and Cosmetics, Hair Products and Equipment, Wellness and Spa, Fitness, Health and Pharmaceuticals, and more

Visitor Profile: Importers, Wholesalers, Distributors, Agents, Retailers, Beauty Salons, Spa Owners, Manufacturers, Beauty Academies, Senior Government Officials, etc.

With its free trade system, continuously growing economy, political stability, and world-class infrastructure, Kenya is generally perceived as the regional hub for trade, investment, infrastructure development, and overall economic growth in East and Central Africa. The Beauty and Personal Care Industry is one of the fastest-growing industries in Kenya, recording a 400% growth rate over four years, from 26 billion KSH in 2020 to over 100 billion KSH by 2024.

Kenya’s beauty and personal care industry is rapidly becoming a new investment hub, attracting significant foreign investment from renowned global brands. This significant growth is largely driven by the fact that Kenya, along with other African countries, holds a dominant position in the region.